{"id":2656,"date":"2026-09-21T14:28:33","date_gmt":"2026-09-21T14:28:33","guid":{"rendered":"https:\/\/tglconsulting.io\/?page_id=2656"},"modified":"2026-09-21T19:18:56","modified_gmt":"2026-09-21T19:18:56","slug":"commercial-readiness-scorecard","status":"publish","type":"page","link":"https:\/\/tglconsulting.io\/en_gb\/commercial-readiness-scorecard\/","title":{"rendered":"Commercial Readiness Scorecard"},"content":{"rendered":"\n<style data-wp-block-html=\"css\">\nbody.page-id-2656 #qodef-page-inner{padding-top:0!important}#tgl-scorecard{--navy:#1B375D;--gold:#C48320;--blue:#30ADD4;--ink:#18304f;font-family:Poppins,Arial,sans-serif;color:var(--ink);width:100vw;margin-left:calc(50% - 50vw);overflow:hidden}#tgl-scorecard *{box-sizing:border-box}#tgl-scorecard h1,#tgl-scorecard h2,#tgl-scorecard h3{font-family:Poppins,Arial,sans-serif}#tgl-scorecard h1,#tgl-scorecard h2,#tgl-scorecard h3,#tgl-scorecard p{margin-top:0}#tgl-scorecard a{text-decoration:none}.sc-wrap{width:min(1180px,calc(100% - 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32px,1180px)}.sc-hero{min-height:78vh;padding:130px 0 75px}.sc-hero h1{font-size:48px}.sc-lede{font-size:18px}.sc-proof-grid,.sc-split,.sc-stages,.sc-download-grid,.sc-bands{grid-template-columns:1fr}.sc-proof-grid>div{border-right:0;border-bottom:1px solid rgba(255,255,255,.18)}.sc-split,.sc-download-grid{gap:34px}.sc-preview{padding:24px}.sc-form{padding:25px}.sc-bands{margin-top:30px}}\n<\/style>\n\n<script data-wp-block-html=\"js\">\ndocument.addEventListener('wpcf7mailsent',function(event){if(event.detail&&event.detail.contactFormId==2655){window.location.href='https:\/\/tglconsulting.io\/wp-content\/uploads\/2026\/09\/TGL-Consulting-Commercial-Readinesss-Scorecard.pdf';}},false);\n<\/script>\n\n<main id=\"tgl-scorecard\">\n<section class=\"sc-hero\"><div class=\"sc-wrap sc-hero-inner\"><p class=\"sc-kicker\">Commercial Readiness Scorecard<\/p><h1>How ready are you to commercialize?<\/h1><p class=\"sc-lede\">Twelve questions across Discover, Design and Deploy reveal what is built, what is still assumed and what needs attention next.<\/p><a class=\"sc-btn sc-white\" href=\"#get-scorecard\">Get the scorecard \u2193<\/a><\/div><\/section>\n<section class=\"sc-proof\"><div class=\"sc-wrap sc-proof-grid\"><div><strong>12<\/strong><span>commercial questions<\/span><\/div><div><strong>3<\/strong><span>stages of readiness<\/span><\/div><div><strong>1<\/strong><span>shared view of priorities<\/span><\/div><\/div><\/section>\n<section class=\"sc-section\"><div class=\"sc-wrap sc-split\"><div><p class=\"sc-kicker\">A practical diagnostic<\/p><h2>See the gaps before they slow growth.<\/h2><\/div><div class=\"sc-copy\"><p>Commercial readiness is more than a strong product. It is the alignment of market evidence, buyer understanding, commercial design and execution.<\/p><p>The scorecard helps your leadership team find the weakest link, separate facts from assumptions and agree on what needs attention next.<\/p><\/div><\/div><\/section>\n<section class=\"sc-section sc-navy\"><div class=\"sc-wrap\"><p class=\"sc-kicker\">The full commercialization path<\/p><h2>Discover. Design. Deploy.<\/h2><div class=\"sc-stages\"><article><span>01<\/span><h3>Discover<\/h3><p>Value proposition, market and audience, regulatory and clinical credibility, and competitive landscape.<\/p><\/article><article><span>02<\/span><h3>Design<\/h3><p>Commercial model, go-to-market strategy, buyer journey, and differentiated messaging.<\/p><\/article><article><span>03<\/span><h3>Deploy<\/h3><p>Customer validation, operating alignment, partnerships, and reimbursement or revenue realization.<\/p><\/article><\/div><\/div><\/section>\n<section id=\"get-scorecard\" class=\"sc-section sc-download\"><div class=\"sc-wrap sc-download-grid\"><div class=\"sc-preview\"><img decoding=\"async\" src=\"https:\/\/tglconsulting.io\/wp-content\/uploads\/2026\/09\/TGL-Consulting-Commercial-Readinesss-Scorecard.png\" alt=\"Preview of the TGL Commercial Readiness Scorecard\"><\/div><div><p class=\"sc-kicker\">Get the scorecard<\/p><h2>Know where your commercial foundation stands.<\/h2><p>Complete three fields and the PDF will download immediately.<\/p><p class=\"sc-note\">No newsletter opt-in. No long nurture sequence.<\/p><div class=\"sc-form\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f2655-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"2655\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en_gb\/wp-json\/wp\/v2\/pages\/2656#wpcf7-f2655-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"2655\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.7\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f2655-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"wpcf7-turnstile cf-turnstile\" data-sitekey=\"0x4AAAAAAFHGb-9gRT6AlaIV\" data-response-field-name=\"_wpcf7_turnstile_response\"><\/div>\n\n<label> Name\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n\n<label> Work email\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n\n<label> Company\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"organization\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span> <\/label>\n\n<p class=\"tgl-form-privacy\">By requesting the scorecard, you agree that TGL Consulting may use the information provided to deliver the resource and respond to your request. See our <a href=\"https:\/\/tglconsulting.io\/privacy-policy\/\">Privacy Policy<\/a>.<\/p>\n\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Get the Scorecard\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<section class=\"sc-section\"><div class=\"sc-wrap\"><p class=\"sc-kicker\">Understand your result<\/p><h2>Turn the score into a focused next step.<\/h2><div class=\"sc-bands\"><div><strong>0 to 12<\/strong><h3>Pre-commercial<\/h3><p>Foundation work is needed before outreach.<\/p><\/div><div><strong>13 to 24<\/strong><h3>Early-stage<\/h3><p>Core infrastructure exists, but gaps will slow progress.<\/p><\/div><div><strong>25 to 30<\/strong><h3>Growth-ready<\/h3><p>Ready to scale with targeted support.<\/p><\/div><div><strong>31 to 36<\/strong><h3>Optimized<\/h3><p>Focus on repeatability and expansion.<\/p><\/div><\/div><blockquote>\u201cChris helped me sharpen positioning, tighten the ICP and buyer narrative, and think more clearly about how to structure a repeatable GTM motion.\u201d<cite>MedTech founder<\/cite><\/blockquote><\/div><\/section>\n<section class=\"sc-cta\"><p class=\"sc-kicker\">Want a second set of eyes?<\/p><h2>Review your score with Chris.<\/h2><p>Work through the gaps, priorities and next moves in a focused 30-minute conversation.<\/p><a class=\"sc-btn sc-white\" href=\"https:\/\/calendly.com\/chris-franckhauser\/30-minute-meeting\" target=\"_blank\" rel=\"noopener\">Start the conversation \u2197<\/a><\/section>\n<\/main>\n","protected":false},"excerpt":{"rendered":"<p>Commercial Readiness Scorecard How ready are you to commercialize? Twelve questions across Discover, Design and Deploy reveal what is built, what is still assumed and what needs attention next. Get the scorecard \u2193 12commercial questions 3stages of readiness 1shared view of priorities A practical diagnostic See the gaps before they slow growth. Commercial readiness is [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2656","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Commercial Readiness Scorecard | TGL Consulting<\/title>\n<meta name=\"description\" content=\"Assess your market, buyer, offer and go to market foundation with the TGL Commercial Readiness Scorecard for healthcare and regulated market teams.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tglconsulting.io\/en_gb\/commercial-readiness-scorecard\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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